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How does transformative social service develop?

How does social innovation, in the form of transformative social service, develop within a social organization? In this study, we define social innovations as new ideas that are aimed at meeting social goals, which are typically diffused and mobilized by social organizations through their social...

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Main Authors: Nur Sa’adah Muhamad,, Khairul Akmaliah Adham,, Mohmad Adnan Alias,, Khairul Anuar Mohd Ali,
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2018
Online Access:http://journalarticle.ukm.my/20478/1/30070-102227-1-PB.pdf
http://journalarticle.ukm.my/20478/
https://ejournal.ukm.my/pengurusan/issue/view/1154
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spelling my-ukm.journal.204782022-11-11T00:57:53Z http://journalarticle.ukm.my/20478/ How does transformative social service develop? Nur Sa’adah Muhamad, Khairul Akmaliah Adham, Mohmad Adnan Alias, Khairul Anuar Mohd Ali, How does social innovation, in the form of transformative social service, develop within a social organization? In this study, we define social innovations as new ideas that are aimed at meeting social goals, which are typically diffused and mobilized by social organizations through their social services. Although there are a number of established social organizations in Malaysia, little is known about how their services have evolved or are diffused, particularly those that are transformative in nature. This lack of understanding can lead to ineffectiveness of social innovation implementation and might compromise the achievement of the intended social purpose. Using the integrated perspectives of process theories of service development, service innovation and firm development, as well as the concept of transformative service, this qualitative historical-processual case study explained the development of transformative services of Majlis Amanah Rakyat (MARA) (translated as the Council of Trust for the People), a prominent Malaysian social organization, from its inception in 1965 until present. Data were collected through in-depth interviews of key people of MARA as well as through analyses of published documents. The study found that MARA’s three foundational services of entrepreneurship development, education and investment have evolved over time in stages, together with the development of MARA as an organization. The services were developed based on the blueprints set out by MARA and the national policy since the early days. These findings establish the link between the concept of innovation and service development to social firms development, and thus overcome some managerial and policy issues of promoting effective management and institutionalization of social organizations. Penerbit Universiti Kebangsaan Malaysia 2018 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/20478/1/30070-102227-1-PB.pdf Nur Sa’adah Muhamad, and Khairul Akmaliah Adham, and Mohmad Adnan Alias, and Khairul Anuar Mohd Ali, (2018) How does transformative social service develop? Jurnal Pengurusan, 54 . pp. 15-26. ISSN 0127-2713 https://ejournal.ukm.my/pengurusan/issue/view/1154
institution Universiti Kebangsaan Malaysia
building Tun Sri Lanang Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Kebangsaan Malaysia
content_source UKM Journal Article Repository
url_provider http://journalarticle.ukm.my/
language English
description How does social innovation, in the form of transformative social service, develop within a social organization? In this study, we define social innovations as new ideas that are aimed at meeting social goals, which are typically diffused and mobilized by social organizations through their social services. Although there are a number of established social organizations in Malaysia, little is known about how their services have evolved or are diffused, particularly those that are transformative in nature. This lack of understanding can lead to ineffectiveness of social innovation implementation and might compromise the achievement of the intended social purpose. Using the integrated perspectives of process theories of service development, service innovation and firm development, as well as the concept of transformative service, this qualitative historical-processual case study explained the development of transformative services of Majlis Amanah Rakyat (MARA) (translated as the Council of Trust for the People), a prominent Malaysian social organization, from its inception in 1965 until present. Data were collected through in-depth interviews of key people of MARA as well as through analyses of published documents. The study found that MARA’s three foundational services of entrepreneurship development, education and investment have evolved over time in stages, together with the development of MARA as an organization. The services were developed based on the blueprints set out by MARA and the national policy since the early days. These findings establish the link between the concept of innovation and service development to social firms development, and thus overcome some managerial and policy issues of promoting effective management and institutionalization of social organizations.
format Article
author Nur Sa’adah Muhamad,
Khairul Akmaliah Adham,
Mohmad Adnan Alias,
Khairul Anuar Mohd Ali,
spellingShingle Nur Sa’adah Muhamad,
Khairul Akmaliah Adham,
Mohmad Adnan Alias,
Khairul Anuar Mohd Ali,
How does transformative social service develop?
author_facet Nur Sa’adah Muhamad,
Khairul Akmaliah Adham,
Mohmad Adnan Alias,
Khairul Anuar Mohd Ali,
author_sort Nur Sa’adah Muhamad,
title How does transformative social service develop?
title_short How does transformative social service develop?
title_full How does transformative social service develop?
title_fullStr How does transformative social service develop?
title_full_unstemmed How does transformative social service develop?
title_sort how does transformative social service develop?
publisher Penerbit Universiti Kebangsaan Malaysia
publishDate 2018
url http://journalarticle.ukm.my/20478/1/30070-102227-1-PB.pdf
http://journalarticle.ukm.my/20478/
https://ejournal.ukm.my/pengurusan/issue/view/1154
_version_ 1751537467358445568
score 13.211869

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