Analisis standard hotel mesra Muslim di Malaysia berdasarkan perspektif Maqasid Syariah
Malaysia is far advanced in introducing the Muslim friendly hotel segment as an Islamic tourism product. Malaysian hoteliers refer to three standards when offering Muslim friendly hotel services, which are namely the MS 2610: 2015 Muslim Friendly Hospitality Services Requirements, Crescent Rat...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2020
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| Online Access: | http://journalarticle.ukm.my/16351/1/IJIT-Vol-18-Dec-2020_5_43-53.pdf http://journalarticle.ukm.my/16351/ http://www.ukm.my/ijit/volume-18-dec-2020/ |
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| Summary: | Malaysia is far advanced in introducing the Muslim friendly hotel segment as an
Islamic tourism product. Malaysian hoteliers refer to three standards when offering
Muslim friendly hotel services, which are namely the MS 2610: 2015 Muslim Friendly
Hospitality Services Requirements, Crescent Rating Standard and Salam Standard.
Moreover, CrescentRating Standard and Salam Standard have become standards for
assessing Muslim friendly hotels at the international level. This study evaluated
these standards in terms of their adherence to the Maqasid Syariah principle.
Criteria for fulfilling these standards were presented and analyzed according to the
five kulliyyat found in the Maqasid Syariah, such as protection of religion, life,
intelect, lineage and wealth. Findings show that these standards strongly emphasize
criteria related to safeguarding religion, such as performing prayers and fasting;
safeguarding lives, such as consuming halal food; safeguarding the mind, such as
abstaining from consuming alcohol beverages as well as safeguarding familial
lineage, such as separating individuals according to their gender in swimming pools
and spas. However, safeguarding lives, from the self-security aspect, and
safeguarding property were not part of the criteria that determines the standards
even though both these criteria are the fundamental needs of hotel guests. The
failure to include these criteria has made these standards lose their holistic nature
as well as become incapable of becoming evaluating standards that are completely
detached from contemporary conventional standards. |
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