Factors Affecting the Use of Internet Banking Services among the Existing Users in Guangzhou, China
The research is conducted to examine the factors that affect the use of Internet Banking (IB) services among existing IB users in Guangzhou, China. Based on a detailed literature review, research constructs and a proposed model is developed. Questionnaire survey is conducted to collect data and the...
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Main Author: | Qu, Yulan |
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Format: | Thesis |
Language: | English |
Published: |
2010
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Subjects: | |
Online Access: | http://eprints.intimal.edu.my/562/1/MBA%20-%2021.pdf http://eprints.intimal.edu.my/562/ |
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