THEORETICAL CONCLAVE: ARE SALES VISIONARIES SHAPING TOMORROW'S SALES LANDSCAPE?

This article delves into an analysis of motivation theories within the context of personal selling, exploring their implications for the development and optimization of salesperson compensation plans. The initial section reviews prominent motivation theories, offering insights into their princ...

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Bibliographic Details
Main Author: Chee, How Liau
Format: Article
Language:English
Published: INTI International University 2023
Subjects:
Online Access:http://eprints.intimal.edu.my/1882/1/jobss2023_36.pdf
http://eprints.intimal.edu.my/1882/
http://ipublishing.intimal.edu.my/jobss.html
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