The Role of Perbadanan Nasional Berhad (PSN) in promoting Business Oriented Malaysian Hawkers and Petty Traders
The purpose of this study is to identify the role of Perbadanan Nasional Berhad (PNS) in promoting business-oriented Malaysian Hawkers and Petty Traders. A survey was conducted with the use of questionnaires and telephone interview to collect data from 100 respondents who were the participants...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English English |
| Published: |
2016
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| Subjects: | |
| Online Access: | http://ur.aeu.edu.my/83/1/The%20Role%20of%20Perbadanan%20Nasional%20Berhad%20%28PNS%29%20in%20Promoting%20Business%20Oriented%20Malaysian%20Hawkers%20and%20Petty%20Traders.pdf http://ur.aeu.edu.my/83/6/Roslina%20Binti%20Abd%20Samad%20-%20The%20Role%20of%20Perbadanan%20Nasional%20Berhad%20%28PNS%29%20in%20Promoting%20Business%20Oriented%20Malaysian%20Hawkers%20and%20Petty%20Traders.pdf http://ur.aeu.edu.my/83/ https://online.fliphtml5.com/sppgg/vgdr/ |
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| Summary: | The purpose of this study is to identify the role of Perbadanan Nasional Berhad (PNS) in
promoting business-oriented Malaysian Hawkers and Petty Traders. A survey was conducted
with the use of questionnaires and telephone interview to collect data from 100 respondents who
were the participants of 1Malaysia Micro Entrepreneur Program (1MME) phase three (3). Phase
three (3) involved the coaching session and also the final session of 1MME program.
The Association of Hawkers and Petty Traders selected the participants to attend this program
based on certain criteria such as interest and potential to be developed. Data collection from the
survey, together with the coach's observation, were analyzed based on four (4) sectors which
were transformation to Self, Company, Business and System and the tool used to analyze the
data was the organizational-level logic model.
Major findings of this study revealed that after attending the program, the respondents were able
to transform and improve the four (4) sectors that were evaluated and achieved positive attributes
that are very useful for the expansion and lifespan of their business. The study also revealed that
Perbadanan Nasional Berhad (PNS) has played an effective role in the success of 1MME
program which was further supported by the feedback from the respondents.
Based on the findings, it can be concluded that the objective of this study to identify the role of
Perbadanan Nasional Berhad (PNS) in promoting business-oriented Malaysian hawkers and petty
traders by delivering 1Malaysia Micro Entrepreneur Program (1MME) to promote human capital
development has been achieved. Finally, several recommendations and suggestions were also
included for subsequent research. |
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