Impact of advertising strategies on developing brand awareness: role of cultural differences

Impact of advertising strategies on developing brand awareness: role of cultural differences by Ahmad Zainal Abidin Abd Razak

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Bibliographic Details
Main Author: Ahmad Zainal Abidin Abd Razak
Format: article
Language:English
Published: Tanjung Malim 2023
Online Access:https://ir.upsi.edu.my/detailsg.php?det=10870
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Summary:Impact of advertising strategies on developing brand awareness: role of cultural differences by Ahmad Zainal Abidin Abd Razak