Tourist satisfaction and loyalty: A structural equation model (SEM) analysis

This study attempts to analyze the relationship between tourist satisfaction and loyalty to the tourist destination of Taman Laut Pulau Kapas, a tourism destination.As to observe that relationship, 193 tourists have been interviewed. The interviews were carried out to get tourists’ responses relatin...

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Bibliographic Details

Main Authors:	Mohd Salleh, Norlida Hanim, Sarmidi, Tamat, Othman, Redzuan, Jaafar, Abdul Hamid, Abdul Talib, Basri
Format:	Conference or Workshop Item
Language:	en
Published:	2011
Subjects:	HC Economic History and Conditions
Online Access:	https://repo.uum.edu.my/id/eprint/4492/1/tamat.pdf https://repo.uum.edu.my/id/eprint/4492/ http://ijmsconference.uum.edu.my/
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