Consumer Perceptions and Decision-Making in the Non-Fungible Token

This study investigates how consumer perceptions affect decision-making in the purchase of Non-Fungible Tokens (NFTs), providing a detailed analysis of the factors driving consumer behavior in this emerging market. Using a mixedmethods approach, this study conducted surveys and interviews with NFT p...

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Bibliographic Details

Main Authors:	Helmi Ismail, Mohd Amirul, Zaibon, Syamsul Bahrin, Abdul Hamid, Mohd Noor, Mustajap, Siti Irna, Ismail, Adzrool Idzwan
Format:	Article
Language:	en
Published:	SHPMedia Sdn Bhd 2024
Subjects:	HD Industries. Land use. Labor
Online Access:	https://repo.uum.edu.my/id/eprint/32759/1/CPA%2040%203b%202024%2072-80.pdf https://repo.uum.edu.my/id/eprint/32759/ https://www.compendiumpaperasia.com/index.php/cpa/
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