Conceptualising The Antecedents of eWOM in The Post-Consumption Behaviour Assessment of Tourism Sports Activities

Given the popularity of electronic media in today’s digital information era, visitors are likely to share their visit experience online with their colleagues or the public, especially on popular social media platforms. Thus, word-of-mouth practice has moved from physical word-of-mouth to online word...

Full description

Saved in:
Bibliographic Details
Main Authors: Othman, Nuraimi, Rashid, Basri, Ramely, Asmahany
Format: Article
Language:en
Published: UUM Press 2023
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/30126/1/JETH%2003%2000%202023%2080-98.pdf
https://doi.org/10.32890/jeth2023.3.5
https://repo.uum.edu.my/id/eprint/30126/
https://e-journal.uum.edu.my/index.php/jeth/article/view/20531
Tags: Add Tag
No Tags, Be the first to tag this record!