The Factors that Influenced Consumer’s Food Choice of Mobile Food Truck

Mobile food truck has become a popular choice and is trending among the people across the world. It provides similar service to fast food outlet- serving convenient, quick, tasty and mouth-watering food. Mobile food truck operates using miniature commercial kitchen and therefore it must meet the sta...

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Bibliographic Details

Main Authors:	Ideris, M. S. K, Nordin, N, Zainum, M. N. A, Mustafa, E, Zainol, N. A
Format:	Conference or Workshop Item
Language:	en
Published:	2017
Subjects:	HF Commerce
Online Access:	https://repo.uum.edu.my/id/eprint/29142/1/5thTHIC2017_85_90.pdf https://repo.uum.edu.my/id/eprint/29142/
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