The Involvement of B40 entrepreneurs in E-Commerce: experience from Malaysia
The focus of the study was: first; to identify the involvement of B40 entrepreneurs in e-commerce and, second; to analyse the factors influencing their involvement. This quantitative study involved 207 respondents chosen using the snowball sampling technique. All respondents were...
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| Main Authors: | , , , , , , , |
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| Format: | Article |
| Language: | en |
| Published: |
Science and Engineering Research Support Society
2020
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/27201/1/IJAST%2029%206%202020%20265%20271.pdf https://repo.uum.edu.my/id/eprint/27201/ http://sersc.org/journals/index.php/IJAST/article/view/11447 |
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