Role of halal certification in business performance: A study of the kopitiams industry

Purpose - Halal certification has many benefits in terms of higher market segment (Liow, 2012; Husain et al., 2012; Said & Elangkovan, 2013), hygiene and safety (Syed Marzuki et al., 2012; Ahmad et al., 2013) and potential to gain interest from Muslim tourist all over the world to come to Malays...

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Bibliographic Details

Main Authors:	Yusuf, Asnidar Hanim, Oyelakin, Oyewale Idris, Abdul Shukor, Syadiyah, Ahmad Bustamam, Ummi Salwa
Format:	Conference or Workshop Item
Language:	en
Published:	2017
Subjects:	HD28 Management. Industrial Management
Online Access:	https://repo.uum.edu.my/id/eprint/24634/1/SICONSEM%202017%20244%20246.pdf https://repo.uum.edu.my/id/eprint/24634/
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