Implementing ARCS model to design a motivating multimedia e-book for polytechnic ESL classroom

This paper describes the design of multimedia E-book (mE-book) based on the Keller’s ARCS Model of Motivational Design (1987).This paper also presented the implementation of mE-book as a motivating learning aid to promote ESL language learning in Polytechnic classrooms. Sixty (60) Polytechnic studen...

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Bibliographic Details

Main Author:	Annamalai, Subashini
Format:	Article
Language:	en
Published:	Universiti Teknikal Malaysia Melaka 2016
Subjects:	LB2300 Higher Education T Technology (General)
Online Access:	https://repo.uum.edu.my/id/eprint/20498/1/JTEC%208%208%202016%2057%2060.pdf https://repo.uum.edu.my/id/eprint/20498/ http://journal.utem.edu.my/index.php/jtec/article/view/1319
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