Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan
This study aims to determined the level of acceptance and adoption of e-commerce usage among micro business owner at baazar larut malam Jalan Lee Sam, Seremban Negeri Sembilan. Recent statistics show that total number of businesses employing web sites in Seremban is very small compared to others cit...
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| Format: | Thesis |
| Language: | en en |
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2011
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| Online Access: | https://etd.uum.edu.my/3097/1/FATIMAH_TALIP.pdf https://etd.uum.edu.my/3097/2/1.FATIMAH_TALIP.pdf https://etd.uum.edu.my/3097/ |
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| _version_ | 1833436056055185408 |
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| author | Fatimah , Talip |
| author_facet | Fatimah , Talip |
| author_sort | Fatimah , Talip |
| building | UUM Library |
| collection | Institutional Repository |
| content_provider | Universiti Utara Malaysia |
| content_source | UUM Electronic Theses |
| continent | Asia |
| country | Malaysia |
| description | This study aims to determined the level of acceptance and adoption of e-commerce usage among micro business owner at baazar larut malam Jalan Lee Sam, Seremban Negeri Sembilan. Recent statistics show that total number of businesses employing web sites in Seremban is very small compared to others city in our beloved country Malaysia. Organizations are coming under increasing pressure to adopt electronic commerce as part of the need to be efficient and competitive and to play a greater role in driving the economy.With the new century,the continued prosperity of Malaysia can no longer be taken for granted.Qualitative research method,in the form of semi-structured interviews, was used to identify factors that are important and relevant to encourage willingness to adopt. Findings indicate that owner characteristics like lack of perceived benefits,lack of knowledge and skill,perceived lack of trust are significant inhibitors while environment characteristics like competitive pressure,government support and infrastructure are significant motivators of electronic commerce in Malaysia. The model forms a basis for further research as further quantitative study,in the form of survey, can be carried out to assess the model’s validity and provide further insights into the relationships among the factors. |
| format | Thesis |
| id | my.uum.etd-3097 |
| institution | Universiti Utara Malaysia |
| language | en en |
| publishDate | 2011 |
| record_format | eprints |
| spelling | my.uum.etd-30972016-04-18T07:23:06Z https://etd.uum.edu.my/3097/ Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan Fatimah , Talip HF5001-6182 Business This study aims to determined the level of acceptance and adoption of e-commerce usage among micro business owner at baazar larut malam Jalan Lee Sam, Seremban Negeri Sembilan. Recent statistics show that total number of businesses employing web sites in Seremban is very small compared to others city in our beloved country Malaysia. Organizations are coming under increasing pressure to adopt electronic commerce as part of the need to be efficient and competitive and to play a greater role in driving the economy.With the new century,the continued prosperity of Malaysia can no longer be taken for granted.Qualitative research method,in the form of semi-structured interviews, was used to identify factors that are important and relevant to encourage willingness to adopt. Findings indicate that owner characteristics like lack of perceived benefits,lack of knowledge and skill,perceived lack of trust are significant inhibitors while environment characteristics like competitive pressure,government support and infrastructure are significant motivators of electronic commerce in Malaysia. The model forms a basis for further research as further quantitative study,in the form of survey, can be carried out to assess the model’s validity and provide further insights into the relationships among the factors. 2011-12 Thesis NonPeerReviewed application/pdf en https://etd.uum.edu.my/3097/1/FATIMAH_TALIP.pdf application/pdf en https://etd.uum.edu.my/3097/2/1.FATIMAH_TALIP.pdf Fatimah , Talip (2011) Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan. Masters thesis, Universiti Utara Malaysia. |
| spellingShingle | HF5001-6182 Business Fatimah , Talip Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan |
| title | Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan |
| title_full | Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan |
| title_fullStr | Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan |
| title_full_unstemmed | Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan |
| title_short | Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan |
| title_sort | case study : acceptance and adoption on e-commerce usage among micro business owner at baazar larut malam jalan lee sam in seremban negeri sembilan |
| topic | HF5001-6182 Business |
| url | https://etd.uum.edu.my/3097/1/FATIMAH_TALIP.pdf https://etd.uum.edu.my/3097/2/1.FATIMAH_TALIP.pdf https://etd.uum.edu.my/3097/ |
| url_provider | http://etd.uum.edu.my/ |