Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business

This survey conducted in Libya, 2010 to test the determinants of E-commerce adoption in Small and Medium Enterprise (SMEs). It consists of one hundred SMEs. The study based on primary data (questionnaire) in different positions in SMEs namely general employees, general managers and executive manage...

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Main Author: Raba, Abubaker I.M Abd
Format: Thesis
Language:en
en
Published: 2010
Subjects:
Online Access:https://etd.uum.edu.my/2121/1/Abubaker_I.M_Abd_Raba.pdf
https://etd.uum.edu.my/2121/2/1.Abubaker_I.M_Abd_Raba.pdf
https://etd.uum.edu.my/2121/
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author Raba, Abubaker I.M Abd
author_facet Raba, Abubaker I.M Abd
author_sort Raba, Abubaker I.M Abd
building UUM Library
collection Institutional Repository
content_provider Universiti Utara Malaysia
content_source UUM Electronic Theses
continent Asia
country Malaysia
description This survey conducted in Libya, 2010 to test the determinants of E-commerce adoption in Small and Medium Enterprise (SMEs). It consists of one hundred SMEs. The study based on primary data (questionnaire) in different positions in SMEs namely general employees, general managers and executive managers. The research surveys four independent factors that influence the adoption process of E-commerce in SMEs. These variables are: organizational readiness, external pressure, perceived ease of use and perceived usefulness. The results show there is high correlation between the independent variables and dependent variable (adoption) and these results are consistent with many previous studies. Consequently, the relationship between the variables is significant.
format Thesis
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institution Universiti Utara Malaysia
language en
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spelling my.uum.etd-21212013-07-24T12:14:30Z https://etd.uum.edu.my/2121/ Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business Raba, Abubaker I.M Abd HF1-6182 Commerce This survey conducted in Libya, 2010 to test the determinants of E-commerce adoption in Small and Medium Enterprise (SMEs). It consists of one hundred SMEs. The study based on primary data (questionnaire) in different positions in SMEs namely general employees, general managers and executive managers. The research surveys four independent factors that influence the adoption process of E-commerce in SMEs. These variables are: organizational readiness, external pressure, perceived ease of use and perceived usefulness. The results show there is high correlation between the independent variables and dependent variable (adoption) and these results are consistent with many previous studies. Consequently, the relationship between the variables is significant. 2010-04 Thesis NonPeerReviewed application/pdf en https://etd.uum.edu.my/2121/1/Abubaker_I.M_Abd_Raba.pdf application/pdf en https://etd.uum.edu.my/2121/2/1.Abubaker_I.M_Abd_Raba.pdf Raba, Abubaker I.M Abd (2010) Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business. Masters thesis, Universiti Utara Malaysia.
spellingShingle HF1-6182 Commerce
Raba, Abubaker I.M Abd
Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business
title Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business
title_full Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business
title_fullStr Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business
title_full_unstemmed Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business
title_short Electronic Commerce Adoption in Libya : An Empirical Study of Small and Medium Business
title_sort electronic commerce adoption in libya : an empirical study of small and medium business
topic HF1-6182 Commerce
url https://etd.uum.edu.my/2121/1/Abubaker_I.M_Abd_Raba.pdf
https://etd.uum.edu.my/2121/2/1.Abubaker_I.M_Abd_Raba.pdf
https://etd.uum.edu.my/2121/
url_provider http://etd.uum.edu.my/