Identifying Factors That Influence the Utilization of Agribazaar's Portal
This paper aims to evaluate the acceptance of Agribazaar's portal by users of the portal. The Unified Theory of Acceptance and Use of Technology (UTAUT) model has been used to assess user's acceptance on Agribazaar's portal. This model suggests that there are a number of factors that...
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| Format: | Thesis |
| Language: | en en |
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2009
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| Online Access: | https://etd.uum.edu.my/1659/1/Dawood_Sallem_Hussian.pdf https://etd.uum.edu.my/1659/2/1.Dawood_Sallem_Hussian.pdf https://etd.uum.edu.my/1659/ |
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| _version_ | 1833435701513814016 |
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| author | Hussian, Dawood Sallem |
| author_facet | Hussian, Dawood Sallem |
| author_sort | Hussian, Dawood Sallem |
| building | UUM Library |
| collection | Institutional Repository |
| content_provider | Universiti Utara Malaysia |
| content_source | UUM Electronic Theses |
| continent | Asia |
| country | Malaysia |
| description | This paper aims to evaluate the acceptance of Agribazaar's portal by users of the portal. The Unified Theory of Acceptance and Use of Technology (UTAUT) model has been
used to assess user's acceptance on Agribazaar's portal. This model suggests that there are a number of factors that influence a user to use a new technology. A survey has been
conducted online in Malaysia and 119 responds have been received on the results indicate that performance expectancy, effort expectancy, social influences, and facilitating conditions do the affects of the utilization of Agribazaar's portal. Finally, suggestion on the portal has been made so that the portal can be extensively used globally by agricultural community. |
| format | Thesis |
| id | my.uum.etd-1659 |
| institution | Universiti Utara Malaysia |
| language | en en |
| publishDate | 2009 |
| record_format | eprints |
| spelling | my.uum.etd-16592013-07-24T12:12:42Z https://etd.uum.edu.my/1659/ Identifying Factors That Influence the Utilization of Agribazaar's Portal Hussian, Dawood Sallem TK5101-6720 Telecommunication This paper aims to evaluate the acceptance of Agribazaar's portal by users of the portal. The Unified Theory of Acceptance and Use of Technology (UTAUT) model has been used to assess user's acceptance on Agribazaar's portal. This model suggests that there are a number of factors that influence a user to use a new technology. A survey has been conducted online in Malaysia and 119 responds have been received on the results indicate that performance expectancy, effort expectancy, social influences, and facilitating conditions do the affects of the utilization of Agribazaar's portal. Finally, suggestion on the portal has been made so that the portal can be extensively used globally by agricultural community. 2009 Thesis NonPeerReviewed application/pdf en https://etd.uum.edu.my/1659/1/Dawood_Sallem_Hussian.pdf application/pdf en https://etd.uum.edu.my/1659/2/1.Dawood_Sallem_Hussian.pdf Hussian, Dawood Sallem (2009) Identifying Factors That Influence the Utilization of Agribazaar's Portal. Masters thesis, Universiti Utara Malaysia. |
| spellingShingle | TK5101-6720 Telecommunication Hussian, Dawood Sallem Identifying Factors That Influence the Utilization of Agribazaar's Portal |
| title | Identifying Factors That Influence the Utilization of Agribazaar's Portal |
| title_full | Identifying Factors That Influence the Utilization of Agribazaar's Portal |
| title_fullStr | Identifying Factors That Influence the Utilization of Agribazaar's Portal |
| title_full_unstemmed | Identifying Factors That Influence the Utilization of Agribazaar's Portal |
| title_short | Identifying Factors That Influence the Utilization of Agribazaar's Portal |
| title_sort | identifying factors that influence the utilization of agribazaar's portal |
| topic | TK5101-6720 Telecommunication |
| url | https://etd.uum.edu.my/1659/1/Dawood_Sallem_Hussian.pdf https://etd.uum.edu.my/1659/2/1.Dawood_Sallem_Hussian.pdf https://etd.uum.edu.my/1659/ |
| url_provider | http://etd.uum.edu.my/ |