The effect of social media management on public perception in Dubai: the mediating role of organizational media performance
This study investigates the role of government media management and its impact on the level of public perception in Dubai focusing on the mediating role of the performance of government media institutions. The study has four main objectives. The first objective is to examine how various social media...
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| Format: | Thesis |
| Language: | en en |
| Published: |
2024
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/11576/1/Depositpermission_s904031.pdf https://etd.uum.edu.my/11576/2/s904031_01.pdf https://etd.uum.edu.my/11576/ |
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