Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka

The aim of this research is to identify the level of motivation dan achievement among small Malay entrepreneurs who rented MARA’s building complex at Jalan Hang Tuah, Malacca. Around 40 small Malays entrepreneurs were involved in this research which conducted varieties of small business scale. Usi...

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Main Author: Osman, Idris
Format: Thesis
Published: 2004
Subjects:
Online Access:http://eprints.utm.my/845/
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author Osman, Idris
author_facet Osman, Idris
author_sort Osman, Idris
building UTM Library
collection Institutional Repository
content_provider Universiti Teknologi Malaysia
content_source UTM Institutional Repository
continent Asia
country Malaysia
description The aim of this research is to identify the level of motivation dan achievement among small Malay entrepreneurs who rented MARA’s building complex at Jalan Hang Tuah, Malacca. Around 40 small Malays entrepreneurs were involved in this research which conducted varieties of small business scale. Using the Maslows Hirarchy Need Theory, this research shown that there are exists a relationship between level of motivation and achievement. Self-esteem need was identify as the most motivational factor that influence the entrepreneurship activity of respondents. Analysis shows that the level of motivation among respondents being high as a whole. The findings found that the respondents appreciate the humanistic value while conducting their business. Family and community support had helped them toward a high achievement as well as they’re worthy experiences. As a conclusion, to grab a high achievement in their business, small Malay entrepreneurs need to fulfill a high level of motivation to be a successful entrepreneur.
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institution Universiti Teknologi Malaysia
publishDate 2004
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spelling my.utm.eprints-8452020-02-09T04:24:24Z http://eprints.utm.my/845/ Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka Osman, Idris H Social Sciences (General) The aim of this research is to identify the level of motivation dan achievement among small Malay entrepreneurs who rented MARA’s building complex at Jalan Hang Tuah, Malacca. Around 40 small Malays entrepreneurs were involved in this research which conducted varieties of small business scale. Using the Maslows Hirarchy Need Theory, this research shown that there are exists a relationship between level of motivation and achievement. Self-esteem need was identify as the most motivational factor that influence the entrepreneurship activity of respondents. Analysis shows that the level of motivation among respondents being high as a whole. The findings found that the respondents appreciate the humanistic value while conducting their business. Family and community support had helped them toward a high achievement as well as they’re worthy experiences. As a conclusion, to grab a high achievement in their business, small Malay entrepreneurs need to fulfill a high level of motivation to be a successful entrepreneur. 2004-10 Thesis NonPeerReviewed Osman, Idris (2004) Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka. Masters thesis, Universiti Teknologi Malaysia, FPPSM.
spellingShingle H Social Sciences (General)
Osman, Idris
Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka
title Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka
title_full Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka
title_fullStr Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka
title_full_unstemmed Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka
title_short Tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu MARA,Melaka
title_sort tahap motivasi dan pencapaian usahawanan : satu kajian kes ke atas usahawan kecil melayu mara,melaka
topic H Social Sciences (General)
url http://eprints.utm.my/845/
url_provider http://eprints.utm.my/