A foresight study of consumer readiness on virtual fitting mirror powered by augmented reality (AR) in the fashion retail store

Virtual fitting mirror is a revolutionary concept that based on the advancements of augmented reality (AR) technology that allows users to digitally explore and experience products in the fashion retail store. This study aims to identify the trends, issues and challenges associated with virtual fitt...

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Bibliographic Details
Main Authors: Abdul Hakim, An Nisaa Hazeerah, Azizan, Anim Zalina
Format: Conference or Workshop Item
Language:en
Published: 2024
Subjects:
Online Access:http://eprints.uthm.edu.my/12236/1/P17136_aa4d988b9effc1b854ca3363e5ab17f1.pdf%209.pdf
http://eprints.uthm.edu.my/12236/
https://doi.org/10.30880/rmtb.2024.05.01.018
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