The interplay of economics, education, and management in shaping consumer choices
Consumer decision-making is shaped by multiple interacting factors that reflect financial capacity, educational exposure, and brand-related managerial influences. Using a real consumer dataset, the study investigates how these dimensions jointly contribute to variations in purchasing engagement, cam...
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| Main Authors: | , , , , , , |
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| Format: | Article |
| Language: | en |
| Published: |
Association for Consumer Research
2025
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| Online Access: | http://eprints.utem.edu.my/id/eprint/29585/2/00971301220251540232829.pdf http://eprints.utem.edu.my/id/eprint/29585/ https://acr-journal.com/article/the-interplay-of-economics-education-and-management-in-shaping-consumer-choices-2187/ |
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