Infinite potential of ai chatbots: enhancing user experiences and driving business transformation in e-commerce: Case of Palestinian e-commerce

In the much-evolving digital age landscape, it is difficult to overlook artificial intelligence's enormous role in people. This study entails an empirical examination of the impact of AI-powered chatbots on improving customer experience, customer satisfaction, and potential benefits in the digi...

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Bibliographic Details

Main Authors:	Mai Mohammad Asad Zakaria, MOHAMED A. S. DOHEIR, Doheir, Mohamed A. S., Othman, Norfaridatul Akmaliah, Mohd Yaacob, Noorayisahbe
Format:	Article
Language:	en
Published:	Creative Publishing House 2024
Online Access:	http://eprints.utem.edu.my/id/eprint/28539/2/0272315012025111335.pdf http://eprints.utem.edu.my/id/eprint/28539/ https://ecohumanism.co.uk/joe/ecohumanism/article/view/3896 https://doi.org/10.62754/joe.v3i5.3896
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