Challenges In Re-Engineering The New Product Development On Bieichi Technology

In response to the complexity, time consuming, expensive and risky process in new product development (NPD) process, re-engineering process is being actively pursued by organisations. Therefore, the implementation of re-engineering process been undertaken by changing the traditional way in NPD proce...

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Main Authors: Maliki, Ardinaldi, Chew, Boon Cheong, Abdul Rashid, Nurulizwa
Format: Article
Language:en
Published: Centre For Advanced Research On Energy (CARe) UTeM 2017
Online Access:http://eprints.utem.edu.my/id/eprint/22775/2/Challenges_in_Re-engineering_the_New_Pro.pdf
http://eprints.utem.edu.my/id/eprint/22775/
http://www3.utem.edu.my/care/proceedings/
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author Maliki, Ardinaldi
Chew, Boon Cheong
Abdul Rashid, Nurulizwa
author_facet Maliki, Ardinaldi
Chew, Boon Cheong
Abdul Rashid, Nurulizwa
author_sort Maliki, Ardinaldi
building UTEM Library
collection Institutional Repository
content_provider Universiti Teknikal Malaysia Melaka
content_source UTEM Institutional Repository
continent Asia
country Malaysia
description In response to the complexity, time consuming, expensive and risky process in new product development (NPD) process, re-engineering process is being actively pursued by organisations. Therefore, the implementation of re-engineering process been undertaken by changing the traditional way in NPD process where organisation redesign and improve Bieichi technology instead of develop total brand new product. However, to implement this changing, it triggers several challenges to the organisation. Hence, the research aims to identify these challenges. The research used a case study through semi-structured interview sessions with 10 respondents from Universiti Teknikal Malaysia Melaka (UTeM), Syngas Sdn. Bhd., Ministry of Science, Technology and Innovation (MOSTI), National Solid Waste Management Department (NSWMD), Universiti Malaysia Pahang (UMP) and Universiti Teknologi Malaysia (UTM). The finding yielded that, patent and technical knowledge is the most critical challenge in implementation of re-engineering in NPD process. The challenges affected the development and commercialize of Bieichi technology in Malaysia. Future study should examine strategy to overcome these problems in order to increase effectiveness in the implementation of reengineering in NPD process.
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institution Universiti Teknikal Malaysia Melaka
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publishDate 2017
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spelling my.utem.eprints-227752021-08-23T01:37:39Z http://eprints.utem.edu.my/id/eprint/22775/ Challenges In Re-Engineering The New Product Development On Bieichi Technology Maliki, Ardinaldi Chew, Boon Cheong Abdul Rashid, Nurulizwa In response to the complexity, time consuming, expensive and risky process in new product development (NPD) process, re-engineering process is being actively pursued by organisations. Therefore, the implementation of re-engineering process been undertaken by changing the traditional way in NPD process where organisation redesign and improve Bieichi technology instead of develop total brand new product. However, to implement this changing, it triggers several challenges to the organisation. Hence, the research aims to identify these challenges. The research used a case study through semi-structured interview sessions with 10 respondents from Universiti Teknikal Malaysia Melaka (UTeM), Syngas Sdn. Bhd., Ministry of Science, Technology and Innovation (MOSTI), National Solid Waste Management Department (NSWMD), Universiti Malaysia Pahang (UMP) and Universiti Teknologi Malaysia (UTM). The finding yielded that, patent and technical knowledge is the most critical challenge in implementation of re-engineering in NPD process. The challenges affected the development and commercialize of Bieichi technology in Malaysia. Future study should examine strategy to overcome these problems in order to increase effectiveness in the implementation of reengineering in NPD process. Centre For Advanced Research On Energy (CARe) UTeM 2017 Article PeerReviewed text en http://eprints.utem.edu.my/id/eprint/22775/2/Challenges_in_Re-engineering_the_New_Pro.pdf Maliki, Ardinaldi and Chew, Boon Cheong and Abdul Rashid, Nurulizwa (2017) Challenges In Re-Engineering The New Product Development On Bieichi Technology. Proceedings Of Mechanical Engineering Research Day 2017, 2017. pp. 204-206. ISSN - http://www3.utem.edu.my/care/proceedings/
spellingShingle Maliki, Ardinaldi
Chew, Boon Cheong
Abdul Rashid, Nurulizwa
Challenges In Re-Engineering The New Product Development On Bieichi Technology
title Challenges In Re-Engineering The New Product Development On Bieichi Technology
title_full Challenges In Re-Engineering The New Product Development On Bieichi Technology
title_fullStr Challenges In Re-Engineering The New Product Development On Bieichi Technology
title_full_unstemmed Challenges In Re-Engineering The New Product Development On Bieichi Technology
title_short Challenges In Re-Engineering The New Product Development On Bieichi Technology
title_sort challenges in re-engineering the new product development on bieichi technology
url http://eprints.utem.edu.my/id/eprint/22775/2/Challenges_in_Re-engineering_the_New_Pro.pdf
http://eprints.utem.edu.my/id/eprint/22775/
http://www3.utem.edu.my/care/proceedings/
url_provider http://eprints.utem.edu.my/