Commercialization of University Research Products and its Outcome on University Performance
Developing and commercializing new products are necessities for any organizations to remain competitive in the marketplace. This study aims to determine factors affecting commercialization of new research products and its outcome on university performance. Several constructs such as innovation, comm...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | en |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://eprints.utem.edu.my/id/eprint/12631/1/U3K179.pdf http://eprints.utem.edu.my/id/eprint/12631/ |
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