APA (7th ed.) Citation

Ismail , K., Abdul Majid, I., Leow, Y., Yong, C. Y., & Thawala, W. (2012). Critical success factors of new product development in technology based firms: A case study.

Chicago Style (17th ed.) Citation

Ismail , Kamariah, Izaidin Abdul Majid, Y.R Leow, C. Y. Yong, and W.D Thawala. Critical Success Factors of New Product Development in Technology Based Firms: A Case Study. 2012.

MLA (9th ed.) Citation

Ismail , Kamariah, et al. Critical Success Factors of New Product Development in Technology Based Firms: A Case Study. 2012.