Advertising strategies in Television Malaysia's advertisements

This is a study to find out about advertising strategies is our local advertisements.Advertisement,as we know,are part and parcel life,we are bombarded with advertisements every where we go

Bibliographic Details

Main Author:	Vasudevan, Chellammal
Format:	Monograph
Language:	en
Published:	Universiti Sains Malaysia 1982
Subjects:	P1-1091 Philology. Linguistics(General)
Online Access:	http://eprints.usm.my/50460/1/advertisingfront%20pages.pdf http://eprints.usm.my/50460/
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