Impact of Gamification on Intention to Donate Using Crowdfunding Platform: Evaluating the Mediating Roles of Affective User Experience and Trust

Institutions and Economies Vol. 16, No. 4, October 2024 (page; 7-40)

Bibliographic Details

Main Authors:	Nur Aqilah Hazirah Mohd Anim, Nor Asiah Omar, Xin-Jean Lim, Syed Shah Alam
Format:	journal::journal article::research article
Language:	en_US
Published:	Faculty of Business and Economics, University of Malaya 2024
Subjects:	Gamification Affective user experience and trust Crowdfunding Donation Malaysia
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