The Influence of Marketing, Pricing and Promotion on Gen Z’s Purchase Behaviour of Halal Cosmetics in Indonesia

Vol. 20, No. 2

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Bibliographic Details
Main Authors: Mulyono Jamal, Nurul Adila Hasbullah, Adlin Masood, Norfhadzilahwati Rahim
Format: journal::journal article
Language:en_US
Published: USIM Press 2024
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