Bluetooth Mobile Advertising System Using Pull-Based Approach

The focus of this paper is on the implementation of Bluetooth as a tool to provide m-advertising (mobile advertising). The paper attempts to introduce the implementation of Bluelooth m-advertising system based on user-driven concept using pull-based approach. User-driven concept gives flexibility to...

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Bibliographic Details
Main Authors: Halim, AH, Fauzi, AH, Tarmizi, S
Format: Proceedings Paper
Language:English
en_US
Published: IEEE 2024
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