Synergising Hallyu and halal economy for wealth creation

South Korea has reaped economic success from international acceptance of Hallyu and now eyes Halal economy as an added avenue of sustainable economic well-being. Merging Hallyu concepts with Korean made Halal products are alternative avenues for income generation. However, their industry players fac...

Full description

Bibliographic Details

Main Authors:	Masood, A, Alina Abdul Rahim
Format:	Article
Language:	English en_US
Published:	Univ Kebangsaan Malaysia, Fac Social Sciences & Humanities 2024
Subjects:	experiential learning halal economy halal cosmetics hallyu wealth creation
Tags:	Add Tag No Tags, Be the first to tag this record!