Gong, S., de Costa, F., Mohd Hasan, N. A., & Liu, L. (2026). Examining the effectiveness of advertising on the intentions of Hong Kong by mainlanders: The moderating role of ideal self-congruity. Malque Publishing.
Chicago Style (17th ed.) CitationGong, Shuhui, Feroz de Costa, Nurul Ain Mohd Hasan, and Lu Liu. Examining the Effectiveness of Advertising on the Intentions of Hong Kong by Mainlanders: The Moderating Role of Ideal Self-congruity. Malque Publishing, 2026.
MLA (9th ed.) CitationGong, Shuhui, et al. Examining the Effectiveness of Advertising on the Intentions of Hong Kong by Mainlanders: The Moderating Role of Ideal Self-congruity. Malque Publishing, 2026.
Warning: These citations may not always be 100% accurate.