Understanding complaint behavior in mobile banking: a psychological and AI-based analysis of emotional drivers
This study investigates how emotional intelligence and AI techniques can classify user-reported issues in retail mobile banking apps and examine the associations between emotions and problem reporting. Using over 216,000 user reviews from the Bank of America Mobile Banking App, we extract sentiment...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | en |
| Published: |
Elsevier B.V.
2026
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| Subjects: | |
| Online Access: | http://psasir.upm.edu.my/id/eprint/122980/1/122980.pdf http://psasir.upm.edu.my/id/eprint/122980/ https://www.sciencedirect.com/science/article/pii/S0001691826002362 |
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