A systematic review on the cultural design process for cultural creative product in China
Lacking of cultural creative product’s (CCP) appeal and innovation are causing low purchasing interest among locals especially in China. There is a need to enhance the product appeal to improve the product purchasing in China. The purpose of this study is to identify what are the best cultural desig...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | en |
| Published: |
UiTM Press
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/119120/1/119120.pdf http://psasir.upm.edu.my/id/eprint/119120/ https://idealogyjournal.com/ojs/index.php/idealogy/article/view/550 |
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