Measuring arab tourists� satisfaction and loyalty towards malaysia
There is a considerable measure of reasons that effect tourists in choosing their destination, however, there is no decisive model for Arab tourists' satisfaction and loyalty yet exists. Accordingly, this examination concentrated on recognizing the variables that effect Arab tourists' sati...
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Society for Alliance, Fidelity and Advancement (SAFA)
2023
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| _version_ | 1833350776799363072 |
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| author | Atiq A.G. Sharif Z.B.M. Sarwar A. |
| author2 | 57207945471 |
| author_facet | 57207945471 Atiq A.G. Sharif Z.B.M. Sarwar A. |
| author_sort | Atiq A.G. |
| building | UNITEN Library |
| collection | Institutional Repository |
| content_provider | Universiti Tenaga Nasional |
| content_source | UNITEN Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | There is a considerable measure of reasons that effect tourists in choosing their destination, however, there is no decisive model for Arab tourists' satisfaction and loyalty yet exists. Accordingly, this examination concentrated on recognizing the variables that effect Arab tourists' satisfaction and loyalty towards Malaysia as a tourism destination. Data were collected from Arab tourists. Systematic sampling method has been utilized to obtain the data from 329 respondents. PLS-SEM was used to test the proposed model and hypothesis. The findings show that tourist attractions, promotional activities, safety and security have significant relationship to Arab tourist�s satisfaction and loyalty. The study contribution, limitation and future study directions were also discussed. @ 2017, Mohammad Safa. |
| format | Article |
| id | my.uniten.dspace-23980 |
| institution | Universiti Tenaga Nasional |
| publishDate | 2023 |
| publisher | Society for Alliance, Fidelity and Advancement (SAFA) |
| record_format | dspace |
| spelling | my.uniten.dspace-239802023-05-29T14:53:50Z Measuring arab tourists� satisfaction and loyalty towards malaysia Atiq A.G. Sharif Z.B.M. Sarwar A. 57207945471 57194716493 55390247500 There is a considerable measure of reasons that effect tourists in choosing their destination, however, there is no decisive model for Arab tourists' satisfaction and loyalty yet exists. Accordingly, this examination concentrated on recognizing the variables that effect Arab tourists' satisfaction and loyalty towards Malaysia as a tourism destination. Data were collected from Arab tourists. Systematic sampling method has been utilized to obtain the data from 329 respondents. PLS-SEM was used to test the proposed model and hypothesis. The findings show that tourist attractions, promotional activities, safety and security have significant relationship to Arab tourist�s satisfaction and loyalty. The study contribution, limitation and future study directions were also discussed. @ 2017, Mohammad Safa. Final 2023-05-29T06:53:50Z 2023-05-29T06:53:50Z 2018 Article 2-s2.0-85063315488 https://www.scopus.com/inward/record.uri?eid=2-s2.0-85063315488&partnerID=40&md5=a3080a7a1b23ebb0d8d59af8646db9e3 https://irepository.uniten.edu.my/handle/123456789/23980 8 3 597 613 Society for Alliance, Fidelity and Advancement (SAFA) Scopus |
| spellingShingle | Atiq A.G. Sharif Z.B.M. Sarwar A. Measuring arab tourists� satisfaction and loyalty towards malaysia |
| title | Measuring arab tourists� satisfaction and loyalty towards malaysia |
| title_full | Measuring arab tourists� satisfaction and loyalty towards malaysia |
| title_fullStr | Measuring arab tourists� satisfaction and loyalty towards malaysia |
| title_full_unstemmed | Measuring arab tourists� satisfaction and loyalty towards malaysia |
| title_short | Measuring arab tourists� satisfaction and loyalty towards malaysia |
| title_sort | measuring arab tourists� satisfaction and loyalty towards malaysia |
| url_provider | http://dspace.uniten.edu.my/ |