The Demand for Free-Range Chicken vs. Broiler Chicken in Malaysia
The poultry industry holds a significant position in Malaysia as it provides the people with an affordable source of protein. Poultry product is frequently regarded as the preferred high-protein item in Malaysia as it is inexpensive, nutritive, and accepted by all type of religions in the country (F...
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| Main Authors: | , , , , , |
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| Format: | Book Chapter |
| Language: | en |
| Published: |
UNIMAS Publisher
2025
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/50563/1/Animal%20Husbandry%20Draf_ProofVersion%20Chapter%206.pdf http://ir.unimas.my/id/eprint/50563/ |
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| Summary: | The poultry industry holds a significant position in Malaysia as it provides the people with an affordable source of protein. Poultry product is frequently regarded as the preferred high-protein item in Malaysia as it is inexpensive, nutritive, and accepted by all type of religions in the country (Figure 6.1). According to statistics, a Malaysian consumes 370 eggs and close to 50 kg of chicken flesh year. Malaysia farmers are capable of meeting around 98% of the country’s demand for poultry meat and 115% of the demands for chicken eggs. Consequently, approximately 9% of chicken meat and roughly 7% of chicken eggs produced are able to be exported, creating a new sale for farmers, with Singapore being the primary export destination (National Institute of Food and Agriculture, 2023). |
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