Exploring the Linguistic Landscape of Kuching Waterfront to Enhance Arab Tourist Experience: Opportunities and Challenges

This study investigates the potential of Arabic as a tourism language in Kuching Waterfront, Sarawak, Malaysia. Employing a mixed-methods approach, the research examined the current linguistic landscape, including signage, advertisements, and tourist information materials. Findings revealed a sig...

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Bibliographic Details
Main Authors: Mohd Azhar, Ali, Mohd Sham, Kamis, Roslan, Ali, Yahya, Bakeri, Sandra Ying Khoo, Ying
Format: Article
Language:en
Published: Knowledge Words Publications 2025
Subjects:
Online Access:http://ir.unimas.my/id/eprint/47933/1/Ali%20et%20al.%20%282025%29.pdf
http://ir.unimas.my/id/eprint/47933/
https://kwpublications.com/journals/archive_detail/IJARBSS/306
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