The Impact of Visitor Experience on Community Loyalty in Borneo Convention Centre Kuching

This study aims to analyze the customer engagement and value-proposition in influencing the visitor experience to ensure they will become a loyal visitor. The study focuses on the visitor experience at Borneo Convention Center Kuching (BCCK). The researcher uses quantitative methods by distributing...

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Bibliographic Details

Main Authors:	Mohammad Amirul Ayu, Rajiman, Shaik Azahar, Shaik Hussain, Ahmad Hazizi, Shah Jamil
Other Authors:	Bahaaeddin, Alareeni
Format:	Book Chapter
Language:	en
Published:	Springer, Cham 2024
Subjects:	H Social Sciences (General) HM Sociology HV Social pathology. Social and public welfare
Online Access:	http://ir.unimas.my/id/eprint/44467/2/978-3-031-53998-5_22 http://ir.unimas.my/id/eprint/44467/ https://link.springer.com/chapter/10.1007/978-3-031-53998-5_22 https://doi.org/10.1007/978-3-031-53998-5_22
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