Innovation management : A study of business recovery strategy among Chinese Muslims entrepreneurs in Malaysia

Many Small Medium Enterprises (SMEs) are currently facing sustained crisis and challenges posed by the COVID-19 pandemic. To address such challenges, this paper aims to investigate multiple ways of innovation management as the business recovery strategies in which Chinese Muslims entrepreneurs emplo...

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Bibliographic Details

Main Authors:	Lim, Ooi Wei, Muhammad Asraf, Abdullah
Format:	Proceeding
Language:	en
Published:	2023
Subjects:	H Social Sciences (General) HB Economic Theory HD Industries. Land use. Labor
Online Access:	http://ir.unimas.my/id/eprint/42828/1/Innovation.pdf http://ir.unimas.my/id/eprint/42828/
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