Adapting Digital Menu To Improve The Customer Experience At UNIMAS Cafeteria

The usage of new media technology is increasing nowadays, especially on displaying the food and beverage menus. Menu is a major marketing and communication tool in the restaurant industry as one of the important elements in the ordering system. Therefore, the effectiveness of the digital menu tha...

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Bibliographic Details
Main Author: Nur Anisa, Saipudin
Format: Final Year Project Report / IMRAD
Language:en
en
Published: Universiti Malaysia Sarawak (UNIMAS) 2020
Subjects:
Online Access:http://ir.unimas.my/id/eprint/32644/1/Adapting%20Digital%20Menu%20To%20Improve%20The%20Customer%20Experience%20%20-%2024%20pgs.pdf
http://ir.unimas.my/id/eprint/32644/2/Anisa%20Saipudin.pdf
http://ir.unimas.my/id/eprint/32644/
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