Cochran’s Q with Pairwise McNemar for Dichotomous Multiple Responses Data: a Practical Approach

When utilizing single-response questions for a survey, researchers often overlook the possibility that an item can have a smorgasbord of viable answers. It results in the loss of information as it forces the respondents to select a best-of-fit option. A multiple-responses question allows the respond...

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Bibliographic Details
Main Authors: Donald, Stephen, Shahren, Ahmad Zaidi Adruce
Format: Article
Language:en
Published: Science Publishing Corporation 2018
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Online Access:http://ir.unimas.my/id/eprint/21886/7/Cochran%E2%80%99s%20Q%20with%20Pairwise%20McNemar%20for%20Dichotomous%20Multiple%20%28abstract%29.pdf
http://ir.unimas.my/id/eprint/21886/
https://www.sciencepubco.com/index.php/ijet/article/view/16662
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Summary:When utilizing single-response questions for a survey, researchers often overlook the possibility that an item can have a smorgasbord of viable answers. It results in the loss of information as it forces the respondents to select a best-of-fit option. A multiple-responses question allows the respondent to select any number of answers from a set of preformatted options. The ability to capture a flexible number of responses allows collectively exhaustive concepts to manifest for deductive verification. This paper explores the practical use of Cochran’s Q test and pairwise McNemar test to examine the proportion of responses derived from the results of Multiple Responses Analysis (MRA). This includes Cochran’s Q operation on MRA data table using a simulated data set. Cochran’s Q test detects if there is a difference in the proportion of multiple concepts. In the case of a significant result, it would require a post hoc analysis to pinpoint the exact difference in pairwise proportions. This pairwise difference can be detected by utilizing pairwise McNemar test with Bonferroni Correction. This paper serves as a reference for researchers and practitioners who need to examine the proportion of collectively exhaustive concepts collected from a multiple responses item.