Meizhen, P., Fook, L. M., Xiaoqing, L., Ansar, R., Lada, S., & Chekima, B. (2025). Enhancing purchase intention in e-commerce live streaming: The moderating role of narrative transportation. RSIS International.
Chicago Style (17th ed.) CitationMeizhen, Pan, Lim Ming Fook, Li Xiaoqing, Rudy Ansar, Suddin Lada, and Brahim Chekima. Enhancing Purchase Intention in E-commerce Live Streaming: The Moderating Role of Narrative Transportation. RSIS International, 2025.
MLA (9th ed.) CitationMeizhen, Pan, et al. Enhancing Purchase Intention in E-commerce Live Streaming: The Moderating Role of Narrative Transportation. RSIS International, 2025.
Warning: These citations may not always be 100% accurate.