The influence of hotel restaurant antributes towards customer satisfaction and return intention

The purpose of this study is to assess the influence of hotel restaurant attributes (food quality, service quality, atmosphere, price and value) towards customer satisfaction and return intention towards hotel restaurants. This study also examines the mediating effect of customer satisfaction toward...

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Bibliographic Details

Main Author:	Marry Tracy anak Pawan
Format:	Thesis
Language:	en en
Published:	2016
Subjects:	HF5410-5417.5 Marketing. Distribution of products
Online Access:	https://eprints.ums.edu.my/id/eprint/43311/1/24%20PAGES.pdf https://eprints.ums.edu.my/id/eprint/43311/2/FULLTEXT.pdf https://eprints.ums.edu.my/id/eprint/43311/
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