Attractiveness' Factor in Food Based Logo Design

This research aims to understand the factors of 'attractiveness" food-based in logo design. Based on an in-depth literature review, the research includes one design dimension, 'attractiveness.' "Attractiveness" is investigated on its influences on emotive consumer respo...

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Bibliographic Details

Main Author:	Teddy Marius Soikun
Format:	Article
Language:	en en
Published:	Penerbit UMS 2022
Subjects:	NC1-1940 Drawing. Design. Illustration
Online Access:	https://eprints.ums.edu.my/id/eprint/33954/1/Attractiveness%27%20Factor%20in%20Food%20Based%20Logo%20Design.pdf https://eprints.ums.edu.my/id/eprint/33954/2/Attractiveness%27%20Factor%20in%20Food%20Based%20Logo%20Design1.pdf https://eprints.ums.edu.my/id/eprint/33954/ https://jurcon.ums.edu.my/ojums/index.php/GA/article/view/3835
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