Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry
Globally, the tourism industry contributed nine percent of the world’s Gross Domestic Product (GDP). The tourism industry has many and various competitors, regardless of small or large industry players. To ensure this industry resilience and remain competitive, employees have become an essential re...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | en |
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Science Research Society
2021
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| Online Access: | http://umpir.ump.edu.my/id/eprint/32964/1/Don%27t%20Tell%20Me%2C%20Train%20Me.pdf http://umpir.ump.edu.my/id/eprint/32964/ https://tojqi.net/index.php/journal/article/view/3509 |
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| author | Diyana, Kamarudin Faiz, Azizul Haziman, Zakaria Tan, Li Mi |
| author_facet | Diyana, Kamarudin Faiz, Azizul Haziman, Zakaria Tan, Li Mi |
| author_sort | Diyana, Kamarudin |
| building | UMPSA Library |
| collection | Institutional Repository |
| content_provider | Universiti Malaysia Pahang Al-Sultan Abdullah |
| content_source | UMPSA Institutional Repository |
| continent | Asia |
| country | Malaysia |
| description | Globally, the tourism industry contributed nine percent of the world’s Gross Domestic Product (GDP). The
tourism industry has many and various competitors, regardless of small or large industry players. To ensure this industry resilience and remain competitive, employees have become an essential resource in helping companies stay competitively ahead. This study delves into the methods that can help increase the employees' performance within the tourism industry. Four factors were addressed in this study, forming a causal model with a mediator. This study was administered using purposive sampling on 140 employees from 20 tourism-based companies in northern Malaysia by distributing questionnaires. Items were quantitatively analyzed using SPSS for demographic analysis and Smart-PLS 3.0 to assess the formative measurement models' PLS-SEM results. PLSSEM analysis indicated that there is a significant relationship between the variables. Training and effective communication were the most effective contributing factors towards marketing competencies towards employee performance with a p-value > 0.05. The outcome of this research suggests that companies should construct innovative and novel ways to measure, train and manage of staff performance, which includes the way they communicate with their employees on the feedback process. |
| format | Article |
| id | my.ump.umpir.32964 |
| institution | Universiti Malaysia Pahang |
| language | en |
| publishDate | 2021 |
| publisher | Science Research Society |
| record_format | eprints |
| spelling | my.ump.umpir.329642022-02-10T09:07:09Z http://umpir.ump.edu.my/id/eprint/32964/ Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry Diyana, Kamarudin Faiz, Azizul Haziman, Zakaria Tan, Li Mi H Social Sciences (General) Globally, the tourism industry contributed nine percent of the world’s Gross Domestic Product (GDP). The tourism industry has many and various competitors, regardless of small or large industry players. To ensure this industry resilience and remain competitive, employees have become an essential resource in helping companies stay competitively ahead. This study delves into the methods that can help increase the employees' performance within the tourism industry. Four factors were addressed in this study, forming a causal model with a mediator. This study was administered using purposive sampling on 140 employees from 20 tourism-based companies in northern Malaysia by distributing questionnaires. Items were quantitatively analyzed using SPSS for demographic analysis and Smart-PLS 3.0 to assess the formative measurement models' PLS-SEM results. PLSSEM analysis indicated that there is a significant relationship between the variables. Training and effective communication were the most effective contributing factors towards marketing competencies towards employee performance with a p-value > 0.05. The outcome of this research suggests that companies should construct innovative and novel ways to measure, train and manage of staff performance, which includes the way they communicate with their employees on the feedback process. Science Research Society 2021 Article PeerReviewed pdf en cc_by_nc_4 http://umpir.ump.edu.my/id/eprint/32964/1/Don%27t%20Tell%20Me%2C%20Train%20Me.pdf Diyana, Kamarudin and Faiz, Azizul and Haziman, Zakaria and Tan, Li Mi (2021) Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry. Turkish Online Journal of Qualitative Inquiry, 12 (6). pp. 9781-9792. ISSN 1309-6591. (Published) https://tojqi.net/index.php/journal/article/view/3509 |
| spellingShingle | H Social Sciences (General) Diyana, Kamarudin Faiz, Azizul Haziman, Zakaria Tan, Li Mi Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry |
| title | Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry |
| title_full | Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry |
| title_fullStr | Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry |
| title_full_unstemmed | Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry |
| title_short | Don’t tell me, train me: Employee training, as the most significant contributing factor to employee performance in north of Malaysia’s tourism industry |
| title_sort | don’t tell me, train me: employee training, as the most significant contributing factor to employee performance in north of malaysia’s tourism industry |
| topic | H Social Sciences (General) |
| url | http://umpir.ump.edu.my/id/eprint/32964/1/Don%27t%20Tell%20Me%2C%20Train%20Me.pdf http://umpir.ump.edu.my/id/eprint/32964/ https://tojqi.net/index.php/journal/article/view/3509 |
| url_provider | http://umpir.ump.edu.my/ |