Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning

Despite technologies of social media gaining acceptance in universities all around the world, the study on factors of students’ behavioural intention to use social media for collaborative learning have not been fully explored in Malaysia and useful insights are still needed to resolve this problem....

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Main Authors: Nur Shamsiah, Abdul Rahman, Mohd Shahizan, Othman, Anis Farihan, Mat Raffei, Eh Phon, Danakorn Nincarean, Adzhar, Kamaludin
Format: Conference or Workshop Item
Language:en
Published: Centre for Applied Learning and Multimedia, UNIMAS 2019
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/26295/1/Model%20Of%20Behaviour%20Intention%20Factors%20On%20Social%20Media.pdf
http://umpir.ump.edu.my/id/eprint/26295/
http://www.iucel2019.unimas.my/
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author Nur Shamsiah, Abdul Rahman
Mohd Shahizan, Othman
Anis Farihan, Mat Raffei
Eh Phon, Danakorn Nincarean
Adzhar, Kamaludin
author_facet Nur Shamsiah, Abdul Rahman
Mohd Shahizan, Othman
Anis Farihan, Mat Raffei
Eh Phon, Danakorn Nincarean
Adzhar, Kamaludin
author_sort Nur Shamsiah, Abdul Rahman
building UMPSA Library
collection Institutional Repository
content_provider Universiti Malaysia Pahang Al-Sultan Abdullah
content_source UMPSA Institutional Repository
continent Asia
country Malaysia
description Despite technologies of social media gaining acceptance in universities all around the world, the study on factors of students’ behavioural intention to use social media for collaborative learning have not been fully explored in Malaysia and useful insights are still needed to resolve this problem. Thus, this project examined influential factors on students’ behavioural intention to use social media for active collaborative learning that affects teaching and learning. This study developed a theoretical model based on Technology Acceptance Model (TAM), Unified Theory of Acceptance and Use Technology (UTAUT), and constructivism theory. The findings of the study revealed that perceived ease of use, perceived usefulness, perceived enjoyment, performance expectancy, social influence, and facilitating conditions are positively related to students’ behavioural intention toward the use of social media for collaborative learning purpose. Based on the study, the use of social media is significant and positive for collaborative learning and teaching in Malaysian Higher Education institutions.
format Conference or Workshop Item
id my.ump.umpir.26295
institution Universiti Malaysia Pahang
language en
publishDate 2019
publisher Centre for Applied Learning and Multimedia, UNIMAS
record_format eprints
spelling my.ump.umpir.262952019-11-01T02:23:11Z http://umpir.ump.edu.my/id/eprint/26295/ Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning Nur Shamsiah, Abdul Rahman Mohd Shahizan, Othman Anis Farihan, Mat Raffei Eh Phon, Danakorn Nincarean Adzhar, Kamaludin LB Theory and practice of education Despite technologies of social media gaining acceptance in universities all around the world, the study on factors of students’ behavioural intention to use social media for collaborative learning have not been fully explored in Malaysia and useful insights are still needed to resolve this problem. Thus, this project examined influential factors on students’ behavioural intention to use social media for active collaborative learning that affects teaching and learning. This study developed a theoretical model based on Technology Acceptance Model (TAM), Unified Theory of Acceptance and Use Technology (UTAUT), and constructivism theory. The findings of the study revealed that perceived ease of use, perceived usefulness, perceived enjoyment, performance expectancy, social influence, and facilitating conditions are positively related to students’ behavioural intention toward the use of social media for collaborative learning purpose. Based on the study, the use of social media is significant and positive for collaborative learning and teaching in Malaysian Higher Education institutions. Centre for Applied Learning and Multimedia, UNIMAS 2019 Conference or Workshop Item PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/26295/1/Model%20Of%20Behaviour%20Intention%20Factors%20On%20Social%20Media.pdf Nur Shamsiah, Abdul Rahman and Mohd Shahizan, Othman and Anis Farihan, Mat Raffei and Eh Phon, Danakorn Nincarean and Adzhar, Kamaludin (2019) Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning. In: Proceedings Of The International University Carnival On E-Learning (IUCEL) 2019 , 21-22 August 2019 , DeTAR Putra, Universiti Malaysia Sarawak,Kota Samarahan, Sarawak, Malaysia. pp. 226-227.. ISBN 978-967-2298-08-3 (Published) http://www.iucel2019.unimas.my/
spellingShingle LB Theory and practice of education
Nur Shamsiah, Abdul Rahman
Mohd Shahizan, Othman
Anis Farihan, Mat Raffei
Eh Phon, Danakorn Nincarean
Adzhar, Kamaludin
Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning
title Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning
title_full Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning
title_fullStr Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning
title_full_unstemmed Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning
title_short Model of Behaviour Intention Factors on Social Media Use for Collaborative Learning
title_sort model of behaviour intention factors on social media use for collaborative learning
topic LB Theory and practice of education
url http://umpir.ump.edu.my/id/eprint/26295/1/Model%20Of%20Behaviour%20Intention%20Factors%20On%20Social%20Media.pdf
http://umpir.ump.edu.my/id/eprint/26295/
http://www.iucel2019.unimas.my/
url_provider http://umpir.ump.edu.my/