A study on the environmental technological innovation strategy of a Malaysian firm
Firms all over the world have pursued sustainable development to be competitive in the marketplace. The purpose of this case study is to examine the factors that enable a firm to pursue the environmental technological innovation (ET-innovation) strategies and how it effectively lever...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | en |
| Published: |
Science Publishing Corporation
2018
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/24202/1/IJET-22064.pdf http://umpir.ump.edu.my/id/eprint/24202/ https://www.sciencepubco.com/index.php/ijet/article/view/22064 |
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