Consumers’ acceptance towards alcohol-based cosmetic product / Mu’az Zulkifli, Noorul Huda Sahari and Suliah Mohd Aris

Muslim consumers are becoming more affluent and are spending more money on cosmetics and personal goods, which is driving up demand for halal cosmetics. Cosmetics that are clean, pure, and devoid of any haram components are considered to be halal. Alcohol has a purpose of its own and is frequently u...

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Bibliographic Details

Main Authors:	Zulkifli, Mu’az, Sahari, Noorul Huda, Mohd Aris, Suliah
Format:	Article
Language:	en
Published:	Academy of Contemporary Islamic Studies (ACIS), Universiti Teknologi MARA (UiTM) 2024
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/96319/1/96319.pdf https://ir.uitm.edu.my/id/eprint/96319/
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