Customer perception of Kedai Rakyat 1 Malaysia (KR1M) at selected outlet in Malaysia / Lina Syamimi Abu Bakar, Mohd Nurhairi Mohd Hassan Ng and Nor Ernizajura Jusoh

This study on Customer perception of Kedai Rakyat 1 Malaysia (KRIM) are aim to identify the customer acceptance of the services provided in terms of prices, products, promotions and also the location place by the selected Kedai Rakyat 1 Malaysia in Terengganu and Kelantan and also to enhance the per...

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Bibliographic Details

Main Authors:	Abu Bakar, Lina Syamimi, Mohd Hassan Ng, Mohd Nurhairi, Jusoh, Nor Ernizajura
Format:	Thesis
Language:	en
Published:	2013
Subjects:	Customer services. Customer relations
Online Access:	https://ir.uitm.edu.my/id/eprint/89443/1/89443.pdf https://ir.uitm.edu.my/id/eprint/89443/
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