E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar

Trust was often cited as the main reason why many customers are still sceptical about some online vendors The purpose of this paper is to identify the elements of trust in ecommerce interactions and how far the element of trust has influence a business transactions electronically. A survey was co...

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Main Authors: Shahibi, Mohd Sazili, Abu Bakar, Zaitun
Format: Article
Language:en
Published: Institute of Business Excellence and UPENA 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/874/1/AJ_MOHD%20SAZILI%20SHAHIBI%20BMQR%20IBE%2010.pdf
https://ir.uitm.edu.my/id/eprint/874/
http://www.bmqruitm.com/
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author Shahibi, Mohd Sazili
Abu Bakar, Zaitun
author_facet Shahibi, Mohd Sazili
Abu Bakar, Zaitun
author_sort Shahibi, Mohd Sazili
building Tun Abdul Razak Library
collection Institutional Repository
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
continent Asia
country Malaysia
description Trust was often cited as the main reason why many customers are still sceptical about some online vendors The purpose of this paper is to identify the elements of trust in ecommerce interactions and how far the element of trust has influence a business transactions electronically. A survey was conducted on Information System Personnel in Selangor State government office. The result revealed policy clearly stated on the website has been identified by the researcher as a dominant element to the Internet user to trust a certain website. 69.4 percent of the respondents considered the element of return policy in e-commerce website as significant and a core trust element in ecommerce applications
format Article
id my.uitm.ir-874
institution Universiti Teknologi Mara
language en
publishDate 2010
publisher Institute of Business Excellence and UPENA
record_format eprints
spelling my.uitm.ir-8742018-11-05T07:43:18Z https://ir.uitm.edu.my/id/eprint/874/ E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar bmqr Shahibi, Mohd Sazili Abu Bakar, Zaitun Success in business. Performance Electronic commerce Trust was often cited as the main reason why many customers are still sceptical about some online vendors The purpose of this paper is to identify the elements of trust in ecommerce interactions and how far the element of trust has influence a business transactions electronically. A survey was conducted on Information System Personnel in Selangor State government office. The result revealed policy clearly stated on the website has been identified by the researcher as a dominant element to the Internet user to trust a certain website. 69.4 percent of the respondents considered the element of return policy in e-commerce website as significant and a core trust element in ecommerce applications Institute of Business Excellence and UPENA 2010 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/874/1/AJ_MOHD%20SAZILI%20SHAHIBI%20BMQR%20IBE%2010.pdf E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar. (2010) Business and Management Quarterly Review (BMQR) <https://ir.uitm.edu.my/view/publication/Business_and_Management_Quarterly_Review_=28BMQR=29/>, 1 (4). pp. 1-7. ISSN 2180-2777 http://www.bmqruitm.com/
spellingShingle Success in business. Performance
Electronic commerce
Shahibi, Mohd Sazili
Abu Bakar, Zaitun
E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar
title E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar
title_full E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar
title_fullStr E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar
title_full_unstemmed E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar
title_short E-commerce interaction and the elements of trust / Mohd Sazili Shahibi , Zaitun Abu Bakar
title_sort e-commerce interaction and the elements of trust / mohd sazili shahibi , zaitun abu bakar
topic Success in business. Performance
Electronic commerce
url https://ir.uitm.edu.my/id/eprint/874/1/AJ_MOHD%20SAZILI%20SHAHIBI%20BMQR%20IBE%2010.pdf
https://ir.uitm.edu.my/id/eprint/874/
http://www.bmqruitm.com/
url_provider http://ir.uitm.edu.my/