M. Suaree, M. A. H. (2023). The influence of e-customer service quality and extrinsic brand attributes on brand evangelism among top five Malaysian telecommunication brands: The moderating role of interactive services and the mediating role of brand preference and repurchase intention / Mohamad Atheef Hannan M. Suaree.
Chicago Style (17th ed.) CitationM. Suaree, Mohamad Atheef Hannan. The Influence of E-customer Service Quality and Extrinsic Brand Attributes on Brand Evangelism Among Top Five Malaysian Telecommunication Brands: The Moderating Role of Interactive Services and the Mediating Role of Brand Preference and Repurchase Intention / Mohamad Atheef Hannan M. Suaree. 2023.
MLA (9th ed.) CitationM. Suaree, Mohamad Atheef Hannan. The Influence of E-customer Service Quality and Extrinsic Brand Attributes on Brand Evangelism Among Top Five Malaysian Telecommunication Brands: The Moderating Role of Interactive Services and the Mediating Role of Brand Preference and Repurchase Intention / Mohamad Atheef Hannan M. Suaree. 2023.