NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis

MK Chocotub is a sub business under Nims Chocotub and based on Shah Alam, Selangor. This business sells product call Crispy Choco Tub and well-known product in 21st century. It is because the product is a chocolate-based cereal in a tub. This brand start with the name Crispy Choco Jar because the or...

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Main Authors: Jamalluddin, Muhammad Kamal Ariffin, Mohammad Mukhlis, Muhammad Muizzuddin
Format: Entrepreneurship Project
Language:en
Published: 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/71062/1/71062.pdf
https://ir.uitm.edu.my/id/eprint/71062/
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author Jamalluddin, Muhammad Kamal Ariffin
Mohammad Mukhlis, Muhammad Muizzuddin
author_facet Jamalluddin, Muhammad Kamal Ariffin
Mohammad Mukhlis, Muhammad Muizzuddin
author_sort Jamalluddin, Muhammad Kamal Ariffin
building Tun Abdul Razak Library
collection Institutional Repository
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
continent Asia
country Malaysia
description MK Chocotub is a sub business under Nims Chocotub and based on Shah Alam, Selangor. This business sells product call Crispy Choco Tub and well-known product in 21st century. It is because the product is a chocolate-based cereal in a tub. This brand start with the name Crispy Choco Jar because the origin is in the jar and 2 years later, the brand change into Crispy Choco Tub. This business is sole proprietorship and selling product as main activities. This business sells a total of 6 variety of chocotub starting from RM13-RM16. The ingredients use only premium chocolate and selected cereals. The platform that we use to promote this project using Facebook Page. By promoting in Facebook Page, we are using 3 main elements to promote our business which is teaser, copywriting hard sells and copywriting soft sells. Last but not least, our sales report was attaching as a prove of our selling activities. For this project, both of us have bought 5 tubs of Crispy Choco Tub from the stockist and were sold out, bringing the total sales to RM74. As a result, there is no remaining Crispy Choco Tubs stock.
format Entrepreneurship Project
id my.uitm.ir-71062
institution Universiti Teknologi Mara
language en
publishDate 2022
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spelling my.uitm.ir-710622022-12-13T03:05:15Z https://ir.uitm.edu.my/id/eprint/71062/ NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis Jamalluddin, Muhammad Kamal Ariffin Mohammad Mukhlis, Muhammad Muizzuddin Entrepreneurship. Risk and uncertainty Social aspects. Social marketing Confectionery MK Chocotub is a sub business under Nims Chocotub and based on Shah Alam, Selangor. This business sells product call Crispy Choco Tub and well-known product in 21st century. It is because the product is a chocolate-based cereal in a tub. This brand start with the name Crispy Choco Jar because the origin is in the jar and 2 years later, the brand change into Crispy Choco Tub. This business is sole proprietorship and selling product as main activities. This business sells a total of 6 variety of chocotub starting from RM13-RM16. The ingredients use only premium chocolate and selected cereals. The platform that we use to promote this project using Facebook Page. By promoting in Facebook Page, we are using 3 main elements to promote our business which is teaser, copywriting hard sells and copywriting soft sells. Last but not least, our sales report was attaching as a prove of our selling activities. For this project, both of us have bought 5 tubs of Crispy Choco Tub from the stockist and were sold out, bringing the total sales to RM74. As a result, there is no remaining Crispy Choco Tubs stock. 2022 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/71062/1/71062.pdf NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis. (2022) [Entrepreneurship Project] (Submitted)
spellingShingle Entrepreneurship. Risk and uncertainty
Social aspects. Social marketing
Confectionery
Jamalluddin, Muhammad Kamal Ariffin
Mohammad Mukhlis, Muhammad Muizzuddin
NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis
title NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis
title_full NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis
title_fullStr NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis
title_full_unstemmed NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis
title_short NIMS: MK Chocotub / Muhammad Kamal Ariffin Jamalluddin and Muhammad Muizzuddin Mohammad Mukhlis
title_sort nims: mk chocotub / muhammad kamal ariffin jamalluddin and muhammad muizzuddin mohammad mukhlis
topic Entrepreneurship. Risk and uncertainty
Social aspects. Social marketing
Confectionery
url https://ir.uitm.edu.my/id/eprint/71062/1/71062.pdf
https://ir.uitm.edu.my/id/eprint/71062/
url_provider http://ir.uitm.edu.my/